Ocean Initiatives 2016: No Break for Trash*

A strange phenomenon has been observed along our coasts. It appears that more and more litter is enjoying a peaceful life on beaches, along rivers, and even at lakesides… all year round!

So you cannot under any circumstances miss the Ocean Initiatives’ flagship weekend from the 17th to the 20th of March, during which we will do our best to spoil that trash’s enjoyment! Whether you are in the city, the countryside, on the coast or even in the middle of the ocean, you can join a waste collection in your area or organise your own!

New 2016 Ocean Initiatives campaign by Young&Rubicam

Nothing could be easier than organising a collection or joining an existing event. Just go to initiativesoceanes.org to find out more. All organisers receive a free 2016 Ocean Initiatives Kit to help them set up their event. For those of you who would like to join in, there is a full list of all litter collections on the website to make it easier for you to find and register with an Ocean Initiative in your area.

Be part of it – we’re counting on you!

Léa Daulan, Environment Editor

*No Break For Trash = Pas de vacance pour les déchets